Sustainability content marketing that adapts to your brand’s voice

Tell your sustainability story through content that earns attention, builds trust, and strengthens your reputation.

Trusted by organisations including:

Creating meaningful sustainability initiatives is one thing...

Making sure the right people see, understand and engage with them is what creates value beyond the initiatives themselves.

I'm Adam, and for more than seven years, I've helped organisations shape how they communicate their sustainability efforts through content that's strategic, engaging, and created with real human personality.

Whether you need a single SEO-optimised blog post, a blog strategy built around topical authority, a newsletter people actually open, a webinar series that positions your organisation as a thought leader, or broader content support, I can help.

From strategy through to execution, I've worked across the full spectrum of sustainability content marketing, turning complex topics into communications that drive understanding and action.

And when it comes to bringing those ideas to life, the kind of AI you really need is Adam Intelligence!

If you're looking for content that's thoughtful, effective, and true to your brand, get in touch. Let's make sure your story resonates with the audience it deserves.

A note: I'm currently building out this new website while working with several fantastic clients, so the full site will be launching soon. Until then, selected project summaries are available upon request.

Start Now

Services I offer

Copywriting & Content Writing

Website copy, whitepapers, eBooks, press releases, case studies, you name it. I'll create content that's clear, engaging, and tailored to your audience. Complex sustainability topics don't have to sound complicated.

Blog Strategy & Implementation

Publishing the occasional blog is one thing. Building long-term topical authority is another. I'll develop the strategy, carry out the keyword research, and write content that helps your blog become a genuine business asset.

Thought Leadership Ghostwriting

Your expertise deserves to be heard. I'll turn your knowledge into insightful articles, LinkedIn posts, opinion pieces, and other thought leadership content, all written in your own distinctive voice.

Newsletter Strategy, Writing, Design & Execution

A great newsletter builds relationships, not just mailing lists. I'll help you plan, write, design, and deliver emails your audience actually wants to receive.

Webinar Conceptualisation, Set-up & Support

Webinars are one of the best ways to build trust and showcase expertise, assuming they're done well. Whether you need help developing a stand-out concept, finding speakers, promoting the event, or supporting delivery on the day, I can help at every stage of the process.

Linkedin Marketing (Organic & Paid)

LinkedIn is where sustainability conversations are happening. I'll help make sure your organisation is part of them through engaging organic content, targeted paid campaigns, or both.

Portfolio

Much of my work has been completed under non-disclosure agreements or as ghostwritten content, so I can't publish everything publicly. However, below is a selection of recent work and I'd be happy to share relevant samples privately where permissions allow.

Developing a sustainability communications strategy for Dazzle

I developed Dazzle's SEO-led blog strategy and was responsible for writing, editing and formatting every article publicised throughout my time working with the company.

Ansell: Deforestation white paper

Working from a high-level client brief, I researched, structured and wrote this white paper, transforming a complex sustainability topic into a an accessible, evidence-based response for business audiences.

Dazzle: Making Sustainability Work webinar series

I conceptulised Dazzle's Making Sustainability Work webinar series, creating an interactive progreamme exploring a different sustainability challenge each month, with attendees voting on future webinar topics.